Sales Negotiation Training
Workshops to Close Bigger Deals: At S.A.B., we deliver customized sales negotiation training programs that empower your team to close more deals, overcome sales objections with confidence, and increase revenue—often by over 200%. Our proven methodologies—trusted by over 100 Fortune 500 companies and fast-growing firms—equip sales professionals with the tools they need to negotiate with skill, confidence, and measurable results.
Negotiation Training Customized to Your Sales Team’s Needs
Whether you’re seeking sales negotiation classes, interactive workshops, or advanced coaching for seasoned professionals, S.A.B.’s programs are built around your unique challenges. Our dynamic Harvard-trained instructors tailor every session to your industry, sales process, and team culture. Designed for maximum engagement, our workshops promote self-awareness and collaborative learning—so your team benefits from both expert facilitation and peer insights.
Key Outcomes:
- Build a Strategic Framework for Every Sales Negotiation.
- How to Sell Based on Value Rather Than Price.
- Leverage Information to Maintain Control Throughout the Sales Process.
- Skillfully Identify and Address Client Needs and Demands.
- Maximize Persuasiveness by Tailoring Messages to Client Priorities.
- Handle Tough Negotiators and High-Pressure Situations with Confidence.
- Protect Profit Margins While Demonstrating Clear Value.
- Know When—and How—to Walk Away.
- Craft Sustainable, Win-Win Deals that Deepen Client Trust.
Fundamentals of Sales Negotiation: The 7 Principles for Sales Success and Maximizing Revenue
This foundation-level workshop teaches your team to shift from reactive to proactive negotiating. Participants learn how to develop a negotiation strategy that enhances their position and keeps them in control of the conversation.
Modules include:
- The Three Levers of Increasing Sales Revenue.
- Negotiation Strategy: The 7 Principles for Sales Success and Maximizing Revenue.
- The Negotiator’s Toolbox: Getting Past No & Creating Agreement.
- The Psychology of Negotiations: Leveraging Personality Profiles.
- Power & Persuasion: 5 Sources of Power and How to Use Them.
- The #1 Rule of Sales Negotiations.
Advanced Sales Negotiations: Master Complex & High-Stakes Deals
For experienced negotiators, our advanced program tackles the complexities of multi-party, multi-cultural, and high-stakes negotiations. We focus on advanced tactics to communicate value, manage difficult negotiations, and maintain strong client relationships.
Modules Include:
- Negotiating the Quote: Moving from Price to Value.
- Multi-Dimensional Negotiations: Strategies for Complex Deals.
- Negotiating as a Team or Group.
- Cross-Cultural Negotiation: Bridging Global Gaps.
- Handling Difficult Conversations Without Damaging Relationships.
Why Choose S.A.B.? Proven Success Across Industries
Ready to boost your sales negotiation outcomes?
Contact us today for a free consultation to discuss your team’s needs and explore how S.A.B. can help your salespeople close more deals—at better margins.